Google Brings Desktop Search Designs With Favicons and Site Names

Google has created new Search Designs for Desktops that display favicons and site names to make them visually distinct in searches. The fresh layout will make it easier for searchers to identify the websites listed in search results and ads. To make them pop in organic search results, Google will display clear labeling ads. The search engine will also add structured data to improve displayed site name accuracy. These efforts aim at enhancing user experience. Site names will help users identify websites associated with webpage links. The favicons are sized and shaped to make them more visible. These upgrades are also applicable to search ads. Labels on search ads will appear clearly on the top-left corner of the ad. Mobile ads will be labeled as sponsored in bold to demarcate them from regular content and improve visibility.