In a move to gain a competitive edge over Google in search results, Microsoft plans to integrate Open AI’s chatbot ChatGPT into its search engine Bing. The company is planning on an end-of-March launch of the product. Microsoft made a $1 billion investment in Open AI in 2019 and has since been working towards an alliance between the two platforms. From October 2022, Microsoft is in talks with Open AI for a second multi-billion investment in the AI business. The concept is to update and boost Bing’s performance with the help of the chatbot technology, making it capable of answering search queries with complete sentences rather than providing a list of links and delivering a seamless user experience. OpenAI plans to charge for ChatGPT in the future, and hence this integration might make Bing the only free entry to the chatbot.
Microsoft Bing Integrated With ChatGPT to Launch in March
January 5, 2023